Hi! My name is Romain. I’m Art Director & Senior UI/UX Designer living in Lausanne, Switzerland. In 2013, I received a BA in visual communication from ECAL & in 2017, I earned a MAS in design research for digital innovation from the EPFL+ECAL Lab.

I believe that design should be intuitive & revolve around the user. To strengthen this, I learned inclusive design methodologies at the RCA & honed my skills in icon design at the University of Bournemouth. For the latter, I manipulated icons’ aesthetics to evaluate their effect on perceived usability. Many of my projects deal with notions of big data, data visualization & search algorithms. These play a large role in my research work, where I explore navigation principles & aggregation of content in mass information environments. Currently, I’m working on a major social network system for elderly people.

I am methodical, logical, detail-oriented & a bit of a perfectionist. For my BA thesis, I explored the omnipresence of the grid in our daily visual landscapes. After that, I worked as a graphic designer at ECAL for its communication platform as well as a freelancer for other organisations. I also co-founded a workshop that specializes in graphic design for unique mediums as well as a design collective for conceptual ideas. Today, I work in a design research lab where I confront my point of view with engineers & psychologists.

Collaud

Romain

FR EN

Design of the 2014 ECAL Yearbook, presenting the school’s diplomas. The functional layout is the characteristic element of this edition. The placeholder for the image is a square format area, giving both portrait and landscape visuals the same maximum dimension. In addition, a “register” facilitates navigation between different course programmes.

The chosen font has a raster cut. After exploring the finesse of offset printing, a minimum body size was chosen to play with the frame. From a distance, the impression of gray is bold. Close up, the finesse can be admired, thanks to LE UV technology. This causes the inks to only lightly diffuse into the paper thus leaving an even more intense brightness.

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Edition, ECAL 2014:
20.2 × 30.3 cm, 258 pages, softcover.
Photos © ECAL/Axel Crettenand.

ECAL Yearbook